Could You Write a $35,000 Letter?

"What man in our employ wrote this letter?" asked the president. "It has brought us $35,000 worth of new business. It is a masterpiece-a letter that is a credit to our house and shows rare skill on the part of the writer. I wish more of our employees could write letters like this one." The man who wrote the $35.000 letter is now supervisor of the firm's entire correspondence. His weekly salary is written in three figures. His ability as a letter writer has made him the letter executive" of the concern.

A New Profession

Business men have recently awakened to the supreme importance of effective letters in business. Another rich field has been opened for the man or woman of specialized training. It is a lamentable fact that the art of successful letter-writing has been so little understood or heeded by the average business man or employee. Many executives openly acknowledge their deficiencies in this respect and are willing to have their letters supervised by an expert correspondent.

Learn by Mail

The LaSalle Course in Business Letter Writing is for you. If you are a business man, cmployer or employee, you need it. Business houses everywhere are calling for men who can writo letters that bring sales at lowest cost-letters that collect money from the stubborn debtorletters that open new accounts-letters that help the trade-letters that skillfully handle complaints -letters that buy good will or pave the way for the salesmen.

There are a hundred different ways in which you can use forceful letters to build profits and prestige in business,

Train by the "Case" System.

The only way to become a skilled letter-writer is by WRITING letters, comparing your work with master letters and getting criticism by master letter-writers. Under the LaSalle plan you learn to do by DOING. This is the first and only correspondence course in letter-writing

which has made a thorough application of the "Caso" method. It follows closely the famous method used in noted University Law Schools. The system is analogous to the laboratory method whereby you are given certain things with which

to work and told to
to make
make something. You
deal with actual cases lifted from the experience
training is like being made the letter diplomat
of master letter-writers. Being enrolled for this
of a progressive business institution. You learn
to
to handle important business matters-typical,
not theoretical cases.

Mail the Coupon Now

Whatever your position in business may be, send for information about this remarkable Course now. Find out how ambitious men are making themselves expert letter-writers and high LaSalle plan. salaried business correspondents through the new

Send for a free copy of our illustrated book which tells the story complete and shows the opportunities which are open to trained men and woinen through this new development in business, The coupon below will bring the book and all the facts without any obligation on your part.

LA SALLE EXTENSION UNIVERSITY "The World's Greatest Extension University"

Dept. 2316-BLW, Chicago, Illinois.

Without cost or obligation on my part, please send me particulars regarding your new Home-Training Course and Service In Business Letter Writing.

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