Software Product Management and Pricing: Key Success Factors for Software OrganizationsSpringer Science & Business Media, 18.12.2008 - 232 Seiten Software product management and pricing are key success factors for any organization providing software, be it a software company or an organization responsible for software in a company that belongs to a different industry. After defining the term "software product" and looking at the business and organizational sides, the core elements of software product management and pricing are discussed. Recommendations are given on how to deal with these elements depending on different types of organizations and products in order to achieve the long-term success. |
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Software Product Management and Pricing: Key Success Factors for Software ... Hans-Bernd Kittlaus,Peter N. Clough Keine Leseprobe verfügbar - 2009 |
Software Product Management and Pricing: Key Success Factors for Software ... Hans-Bernd Kittlaus,Peter N. Clough Keine Leseprobe verfügbar - 2010 |
Häufige Begriffe und Wortgruppen
application application software Audi A4 brand bundle business model business partner changes channels chapter cloud computing competitive contract corporate IT organizations cost currency database decision defined direct sales discount discuss ecosystem end user ensure enterprise example executive management function hardware implementation important installed interfaces investment license charge Linux mainframe maintenance management and pricing market share marketing strategy ment metric Microsoft middleware needs negotiation offering ongoing open source operating system organizational outsourcer planning position potential price level price structure Product Bundle product family product platform profit purchase recurring charge release requirements management requirements management process reseller responsible revenue roadmap SaaS sales and distribution sales and marketing sales force sell service level agreements software company software industry software product management software vendor solution specific success tion transaction typically usage usually ware product